The AI skills gap costs you every week you wait.
Role-specific masterclasses that turn the AI tools your team already uses into everyday results — not another course nobody finishes.
500+ businesses already enrolled
CredibilityBacked by the British Chambers of Commerce
Proven methodsTrusted by governments and global enterprises
Hands-onPersonalised masterclasses, not lectures
Role relevanceAssignments tailored to your role and industry
Future-readyOngoing updates as AI evolvesUpskill your whole team
One licence per person. Every licence includes 24/7 access to the PAIR platform and its constantly evolving masterclasses, personalised feedback and a LinkedIn-ready certification.
Chamber members
- Constantly evolving masterclass content
- 24/7 access to the PAIR platform
- Personalised assignments and feedback
- LinkedIn-ready certification
Non-chamber members
- Constantly evolving masterclass content
- 24/7 access to the PAIR platform
- Personalised assignments and feedback
- LinkedIn-ready certification
Enterprise business
- More than fifty licences
- Constantly evolving masterclass content
- 24/7 access to the PAIR platform
- Personalised assignments and feedback
You already pay for the tools. This is what makes them pay you back.
Full teams get the most impact. We strongly recommend enrolling whole teams for maximum business impact and cultural transformation. Questions first? [email protected]
Want to see the platform before you buy? Ask us for a demo and we will walk you through it.
Built with PAIR
The BCC AI Academy is delivered in partnership with PAIR, led by Dr. James Kuht MBE — a former CTO of a Specialist Military Unit and founding member of the UK Prime Minister's Data Science team.
Dr. Kuht designed and led the UK's largest-ever training programme, upskilling over 8,000 leaders. Now his team brings that same expertise to SMEs — ensuring AI adoption is practical, impactful, and lasting.
You're not just getting another course. You're accessing a world-class AI adoption platform, proven at the highest levels of government and enterprise — made simple and accessible for your business.



"Copilot is now my go-to for everything from video scripts to event presentations. It quickly turns rough ideas into polished content in minutes, making my communications clearer, sharper, and saving me hours every week."Bryony · Head of Marketing
Built for organisations that want AI in their DNA
Building an AI-powered tool to plan our social media schedule has been a real game-changer. It's freed up valuable time for creative work and steadily boosted engagement across all our channels — AI in action, delivering real, measurable results.
Copilot is now my go-to for everything from video scripts to event presentations. It quickly turns rough ideas into polished content in minutes, making my communications clearer, sharper, and saving me hours every week.
These masterclasses have enabled me to streamline campaign planning, generate content more efficiently, and analyse data with greater precision. This helped free up time to focus on strategy and creativity. PAIR AI Academy hasn't just saved me hours; it has elevated my role!
AI has helped me create materials, case studies and tools that keep our resources clear, consistent, and adaptable to policy change. As System Architect, it has supported coding, database restructuring, API design, and much more!
The AI Academy empowered me to create an AI agent that answers documentation queries instantly — saving me up to six hours a week. It's transformed how I support our network and improved communication with colleagues worldwide.
Whenever I'm stuck or need a fresh angle, Copilot's right there with ideas, insights, or even just a nudge in the right direction. It's made my day-to-day work smoother and way more creative. Feels like having a clever teammate on call!
It’s like the personalisation was reading my mind, it gave an exercise on just what I was working on.
What really sets this apart from other courses I’ve done is the tailored approach and the ongoing support. I’d absolutely recommend it to anyone who wants to make AI a genuinely practical part of their business.
The BCC AI Academy training is brilliant! By far the best AI course I’ve done. Its bespoke approach makes it directly relevant to my role, and I’m finally seeing how useful AI can be for both my work and the wider business.
I expected the introductory module to be basic, mostly because we’ve hosted lots of AI-focused masterclasses at the British Chamber of Commerce Dubai. However, I took away more than I expected to, it was full of practical tips, do’s and don’ts, which equipped me for Stage 2, the ‘Proficiency Module’.
My personal experience is that I didn’t understand how AI would help in my role. After taking part in the Wirral AI Academy, it provided a better understanding of how AI can assist in my day-to-day role.
I started this course by dabbling in the use of Copilot however I can now build an AI Agent that will support my role and free up time to concentrate on delivering a better service to my clients.
The opportunity is clear
Research by the British Chambers of Commerce, in partnership with Intuit.
Everyone, honestly
A practical, hands-on programme
No jargon. No fluff. Just immediate, role-relevant application.
- Write sharper content, faster.
- Conduct smarter research in minutes.
- Analyse and visualise data with ease.
- Generate fresh ideas, strategies, and insights.
- Use AI tools like ChatGPT and Microsoft Copilot as naturally as you use email.
Three stages to AI skills
Your team goes from first steps to daily advanced use — not just knowing about AI, but using it.
- 1AI Fundamentals MasterclassA strong foundation in AI's everyday capabilities — writing, research, and communication.
- 2AI Proficiency MasterclassApply AI across core business functions — idea generation, data analysis, project support.
- 3AI Mastery MasterclassStrategic AI skills — advanced reasoning, agents, and personalisation.
Measurable growth, efficiency, and competitive advantage
See results in weeks, not years. Teams upskilled in AI achieve:
Earn LinkedIn-ready credentials
Every masterclass completed earns a shareable digital badge — a public signal that you're at the forefront of AI adoption.
Common questions
Why should I invest in AI masterclasses now?
Don't get left behind. In just a few years, AI will be as essential as email in every workplace. The BCC AI Academy ensures your team leads the way, not plays catch-up, by embedding practical AI skills that deliver real business results.
We already have access to AI tools — why do we need this Academy?
Most businesses have AI licences, but few use them to their full potential. The BCC AI Academy shows you how to use AI better: transforming underused tools into everyday business advantages, from automating admin to creating polished content and unlocking new insights.
Is this relevant for my business or industry?
Absolutely. Our hands-on masterclasses are tailored to your sector and role, whether you're in finance, marketing, operations, or manufacturing. You'll learn to apply AI to your real-world tasks, driving efficiency, growth, and innovation from day one.
What kind of results can I expect?
You'll see measurable impact — like saving hundreds of hours per employee, cutting costs, and boosting productivity. Teams report faster project delivery, improved communications, and new opportunities unlocked by AI-powered insights.
Do I need technical skills to benefit?
Not at all. The Academy is designed for everyday professionals, not coders. You'll get step-by-step guidance, practical assignments, and immediate feedback — so you can start using AI confidently, whatever your starting point.
Join the businesses leading the way
AI is transforming every industry. Give your team the skills to work smarter, compete harder, and grow faster.